Gold Winner / Coca-Cola Fan Feat

Category Definitions

Cross Media

This category utilizes mobile as a core strategy, along with one or more separate channels to round out the campaign. This could include: TV, print, radio, outdoor, PR, direct marketing, etc.

Credits

Ricardo John, CCO,

Rodrigo Grau, CCO,

Humberto Fernandez, ECD,

Gustavo Lacerda, Creative Director,

Ana Cavalcanti, Creative Director,

Nacho Mendiola, Creative Director,

Fernanda Sousa, Art Director,

Felipe Porto, Art Director,

Julia Velo, Copywriter,

Marcus Prado, Motion Designer,