Gold Winner / Next Lollapalooza Game - Bradesco

Category Definitions

Marketing within a Mobile Gaming Environment 

Gaming apps, gamification applications or e-sports activities that are either a part of a broader marketing strategy or a stand-alone brand experience. Please be specific in describing how the brand is positioned in the gaming environment.  If you have a branded gaming app, please submit to the Mobile App category.

Credits

Fabiano Coura, SVP, Managing Director, R/GA Sao Paulo

Edson Sueyoshi, VP, Technology and Production, R/GA Sao Paulo

Saulo Rodrigues, VP, Executive Creative Director, R/GA Sao Paulo

Bruno Ponzini, Creative Director, R/GA Sao Paulo

Ilan Orengel, Associate Creative Director, R/GA Sao Paulo

Vicente Silva, Head Of Visual Design, R/GA Sao Paulo

Bruno Reis, Brand Studio, R/GA Sao Paulo

Tom Vouga, Copywriter, R/GA Sao Paulo

André Atássio, Copywriter, R/GA Sao Paulo

Mauricio Bina, Copywriter, R/GA Sao Paulo

Luiza Sá, Copywriter, R/GA Sao Paulo

Thais Boaventura, Copywriter, R/GA Sao Paulo

Marcelo Diniz, Copywriter, R/GA Sao Paulo

Bruno Nogueira, Art Director, R/GA Sao Paulo

André Resende, Art Director, R/GA Sao Paulo

Leonardo Kary, Art Director, R/GA Sao Paulo

Doda Ferrari, Art Director, R/GA Sao Paulo

Marcos Balbino, Art Director, R/GA Sao Paulo

Daniel Semanas, Ilustration,

Silvia Melo, User Experience, R/GA Sao Paulo

Carolina Tod, User Experience, R/GA Sao Paulo

Jacqueline Mattioli, User Experience, R/GA Sao Paulo

Julian Gonçalves, User Experience, R/GA Sao Paulo

Rodrigo Guanaes, User Experience, R/GA Sao Paulo

Bruno Botelho, User Experience, R/GA Sao Paulo

Márcio Garcia, Technology Director, R/GA Sao Paulo

Adriano Fernandes, Technology, R/GA Sao Paulo

Ariana Silva, Technology, R/GA Sao Paulo

Danilo Setra, Technology, R/GA Sao Paulo

Eduardo Rodrigues, Technology, R/GA Sao Paulo

Gerson Lima, Technology, R/GA Sao Paulo

Wilson Souza, Technology, R/GA Sao Paulo

Chrisla Rodrigues, Technology, R/GA Sao Paulo

Tatiana Hawthorne, Account Director, R/GA Sao Paulo

Lilly Mattão, Client Services, R/GA Sao Paulo

Luana Lopes, Client Services, R/GA Sao Paulo