Gold Winner / Bank Next - Bradesco
Category Definitions
Product / Services Launch
Your campaign launched or re-launched a product or service with mobile at the heart, delivering measurable success. Please be specific as to what made this launch effective, along with the role mobile played in the process.
Credits
Fabiano Coura, VP, Managing Director, R/GA São Paulo
Edson Sueyoshi, VP, Technology and Production, R/GA São Paulo
Saulo Rodrigues, VP, Executive Creative Director, R/GA São Paulo
Wagner Veloso, Visual Design, R/GA São Paulo
Patricia Belo, Visual Design, R/GA São Paulo
Ilan Orengel, Art Director, R/GA São Paulo
Bruno Reis, Art Director, R/GA São Paulo
Mauricio Bina, Copywriter, R/GA São Paulo
Tom Vouga, Copywriter, R/GA São Paulo
Andrea Senise, Motion Design, R/GA São Paulo
Tiago Souza, Motion Design, R/GA São Paulo
Bruno Jorri, Motion Design, R/GA São Paulo
Leonardo Jesus, Content Production, R/GA São Paulo
Caroline Bonani, Content Production, R/GA São Paulo
Flaviano Guerra, Production, R/GA São Paulo
Rhaissa Vitor, Production, R/GA São Paulo
Amanda Zambrana, Production, R/GA São Paulo
Ismael Pereira, Project Manager, R/GA São Paulo
Marcio Garcia, Technology, R/GA São Paulo
Eduardo Rodrigues, Technology, R/GA São Paulo
Antonio Junior, Technology, R/GA São Paulo
Andressa Nozue, Experience Design, R/GA São Paulo
Julian Gonçalves, Experience Design, R/GA São Paulo
Jaqueline Mattioli, Experience Design, R/GA São Paulo
Karina Corchs, Strategy, R/GA São Paulo
Marcia Aguirre, Strategy, R/GA São Paulo
Hugo Nakahara, Marketing Sciences, R/GA São Paulo
Tatiana Haw, Account Director, R/GA São Paulo
Vicente Silva, Head Of Visual Design, R/GA São Paulo